Services

Political Consulting, Campaign/Public Affairs Management, and Message Development

Campaigns are multi-faceted, with many moving parts that can be difficult to manage. Sproul & Associates specializes in political consulting, campaign/public affairs management and message development. We work with the nation’s leading pollsters, mail vendors, phone vendors, and media planners to build the best campaign team available. Sproul & Associates will help craft winning campaign messaging that resonates positively with voters.

Sproul & Associates works around the clock in order to ensure that our clients get the attention and results that they deserve. We pride ourselves in thinking outside of the box, and have a proven track record of successfully planning and implementing winning campaign strategies.  
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Grassroots/Grasstops Management & Strategic GOTV

In Arizona we are able to reach out to a broad base of organizations in order to build a coalition of groups to support or oppose an issue based on our client’s needs.  It’s our job to make sure that those parties band together and stay on message to create a strong and unified campaign. 

Sproul & Associates also fills a specialized niche in GOTV, or get-out-the-vote operations. We understand the importance of face-to-face contact, especially in years of low turnout. In the ebb and flow of politics, we face an electorate that has become less engaged and less motivated to vote. We know that reaching out to them on a more personal level can expand their knowledge and  increase turnout. 

Sproul & Associates has led a groundbreaking program in many states across the nation targeting low to medium efficacy voters, and turning them out in massive numbers. In elections where every vote counts, we look at polling and micro-targeting data to help our client zero in solely on their target audience without needlessly spending money on people who will not be voting on the issue.    

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Media/Public Relations & Strategic Communication

If you have a large or controversial issue,  being in the public eye can be difficult .  While you have the bully pulpit to influence public opinion, you also have to operate under the close examination of the media, pundits and the public at large.  People are watching your every move.

Sproul & Associates can help keep public opinion on your side, while keeping your opponents at bay.

With our access to reporters and editors, elected officials and other key stakeholders, Sproul & Associates works hard to ensure that you have the resources to make your project or campaign a success, while avoiding the pitfalls that could have you starting from scratch.

We’ll help you with everything from preparing you for a newspaper interview, to meeting with a Member of Congress, to coordinating a press conference.  When you need help managing your message, Sproul & Associates is there.

Sproul & Associates public relations service offerings include:

• Press releases; media advisories
• Media buying
• Op-eds; letters to the editor
• Web site development; e-mail campaigns
• Event planning and staging

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Petition Signature Management

Getting an issue on the ballot is no a walk in the park .  In 2004 Sproul & Associates collected 270,000 signatures for the No Taxpayer Money for Politicians ballot initiative, and obtained an 80 percent validity rating from the Arizona Secretary of State (one of the highest ever for a state-wide initiative). In 2006, Sproul & Associates beat their previous validity rating with the Protect Marriage Arizona initiative, collecting over 307,000 signatures with an 82 percent validity rating.

Sproul & Associates  has worked with numerous election law attorneys to create management policies that require only the best petitioners are used and that the highest quality of work is submitted. Sproul & Associates understands that our clients don’t just pay for any signature; they pay for a signature that is accurate, valid and that will count.
Due to Sproul & Associates’ strict criteria and validity enforcement amongst petition circulators, our firm has maintained a high validity on all petition projects.

Whether our clients need a few signatures or hundreds of thousands of signatures to get a candidate or issue on the ballot, Sproul & Associates will collect, validate, and deliver by deadline.

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